KH Friend, the Central Statistics Agency (BPS) reported that there were 8.40 million unemployed people in Indonesia as of February 2022. The number dropped by around 350,000 people from the position as of February 2021 which reached 8.75 million people. Nevertheless, BPS noted that the unemployment rate in Indonesia is still high. With these conditions, quoted from Kontan, Macroeconomic and Financial Market Economist of the Institute for Economic and Social Research (LPEM) FEB UI Teuku Riefky said, what the government must do to reduce the open unemployment rate (TPT) in areas that are still high is by creating quality jobs, both from the demand side of the workforce, and interference from the supply side is improving the quality of labor. However, do not continue to rely on the government. Moreover, there are currently many business opportunities that can be done by various parties to get a job or even create new jobs. Running a startup business for example. One of them is for students, you can really start planning a startup business from a long time ago even before graduation. What should be remembered about startup businesses is that they usually prioritize new ideas and provide solutions to problems for consumers. Startup businesses also usually rely on technology to help business growth, so it is not wrong if some people view startup businesses as businesses engaged in technology. However, many experts also argue that startups are not only new companies that are in contact with technology, cyberspace, applications or products, but can also be about services and independent people’s economic movements. Here are 3 startup business ideas that can be run for students.
1. Online Class/School
The business potential of digital-based education platforms in Indonesia is considered still quite large in line with the needs of the world of work and the rapid growth of digitalization. Digital-based education platform business opportunities are increasingly open amid the Covid-19 pandemic. Although PTM (Face-to-Face Meetings) in schools are gradually being carried out, the potential for this business remains.
2. Titip Service (Jastip)
Presenting jastip application services today has a great business opportunity. Digital startup entrepreneurs are starting to innovate to facilitate this business with digital technology. Launching Bisnika, Chairman of the Indonesian Retailers Association Roy Mande said that jastip could be an advancement in the form of services for retailers. He hopes this business can have a more formal aspect to be managed properly and become a promising job.
3. Household Needs
Since the Covid-19 pandemic hit, the need for people to shop for household needs via long distance has increased. For shopping for vegetables and cooking ingredients for example or other monthly household needs. In addition, the need for sofa cleaners, mattresses, AC cleaners or other household electronic equipment has also increased. So, this side can be a great opportunity.
Starting a Startup Business
After getting the idea, how do you start a startup business for beginners? Let’s learn together the steps from the following explanation summarized from Niagahoster.
Create Minimum Viable Product / MVP
Before releasing your business, you first need to find out about Minimum Viable Product or MVP. MVP is a feature that needs to be prepared to be able to satisfy customers when releasing a business. MVP also increases the possibility of launching a business successfully. However, MVP is not the same as beta launch. It provides users with access to features that make the product useful when it is released. As your business expands, you can keep adding new features. This is what will help your business expand organically with the help of feedback from early adopters.
Create a Business Website
A website is the foundation of every online business. A website is indispensable, whether it’s for an online or offline business. This is because potential customers are more likely to find your business if information related to your business is also available online.You can create a website to provide all information related to your business. Starting from contact details, what services are offered, operating hours, and others. All of this information improves your business reputation while building trust between your customers and your business.
Find Target Market
For your business to succeed, you need customers. To find customers, you need to narrow down your target audience or target market. This can be done by learning from competitors’ websites. Try to collect and analyze the data that is there.When it is released, try to talk to customers and ask for feedback from them. Slowly, you will find buyer personas that can be used to determine marketing strategies. When the characteristics of the target market have been met, the execution of the marketing strategy can be more organized.
Create a Specific Offer or Product
Specific products and services are important in business. These will be the backbone of the business as well as the things that attract customers. If your startup is service-based, you need to decide what kind of improvements to make, what promotional packages to offer, or what additional services to create. You can always develop variants of your product later on. The thing to remember is that the development needs to be in line with the service or product being offered. At the very least, remember the principles in the early days of the business. This principle will help you focus on running your business.
Take care of business legality
There are many things that will happen during the course of your business. So, don’t be reluctant to take care of business legality in the early days. This can affect the credibility of your startup business. Moreover, when there is a need for additional capital or investors, the completeness of business legality is the number one thing that will be asked first.
KH Contact
Taking care of startup business legality can be done with Kontrak Hukum by subscribing to the DLA (Digital Legal Assistant) package. DLA is a subscription package from Kontrak Hukum to get all business legality services and related business consultations. By subscribing to DLA, Sobat KH can save more money in taking care of all business legality needs and of course save more time because everything is handled by our CSO and professional legal team, and everything is taken care of via online. Contact Kontrak Hukum at the following link Tanya KH and get more information. KH friends can also access https://kontrakhukum.com/digital-assistant/.
