The momentum of the five-year General Election (Pemilu) which will be held on February 14, 2024 should not be missed to gain profits. This is because there is an increase in political activity, both from the side of the election participants and from the community. This will usually increase demand for various products and services, such as campaign attributes, transportation services, and consumption services. In addition, the government will allocate a larger budget for the 2024 General Election, thus creating opportunities for businesses to obtain procurement contracts for goods and services from the government. There is nothing wrong with taking advantage of this moment because it can bring profitable and promising profits for you? So, what are the business ideas ahead of the 2024 Election that can be run? Take a peek at the answers in the following article.
What are the Business Opportunities Ahead of the 2024 Election?
The year 2024 is arguably the most anticipated year in Indonesia. The reason is, in this year, an election will be held which is a democratic party to elect candidates for President and Vice President of the Republic of Indonesia. In addition, there will also be simultaneous Regional Head Elections (Pilkada) in November 2024. Not surprisingly, not only welcomed enthusiastically by politicians, the election year is also a promising moment for business people because of the many business opportunities that can be tried. This is in line with Sunarso’s statement as President Director of BRI. According to him, business people have a great opportunity to earn money in this political year. “Indeed, elections tend to have a good impact on MSME business turnover. From BRI’s internal research, MSME revenue increases about a year ahead of the election. Maybe it’s because many people print banners or T-shirts,” he said as quoted from Republika. What Sunarso revealed was clearly not without reason, because in the 2014 elections, convection masters at the Surapati-Cicaheum T-shirt Center (SUCI), Bandung, recorded a fantastic turnover of up to IDR 80 billion. The Chairperson of SUCI Bandung, Marnawie Munamah, said that the turnover recorded by convection business actors even increased to Rp20 billion in the 2014 elections, when compared to the 2019 elections. Of course, this fact is good news for those of you who are starting to look for promising business ideas ahead of the 2024 Election.
So, what are some promising business ideas ahead of the 2024 elections?
The momentum of the 2024 General Election creates potentially lucrative opportunities for businesses to provide various products and services needed by the community, such as transportation, consumption and accommodation. Here are some promising business ideas that can be considered ahead of the 2024 elections:
Printing Business
You could say that printing is one of the businesses that will definitely reap big profits during elections. Because in every election, campaign props are needed and the majority still use printed media such as brochures, banners, banners to posters produced by printing. Not only politicians, the printing business is also needed by the General Election Commission (KPU) in printing ballots that will be distributed to all corners of Indonesia. Ikhsan Ingratubun as Chairperson of the Indonesian MSME Association explained that the election year clearly gave blessings to printing businesses. It is even predicted that turnover will experience growth of up to ten percent, whereas in 2022 it only grew by a single digit.
Convection Business
As already explained, convection is one of the most profitable business sectors in every election. Given that convection cannot be separated from a democratic party because election participants need t-shirts to various textile derivative products for campaigning. Chairman of the Bandung Convection Entrepreneurs Association (IPKB), Nandi Herdiaman explained, until early May 2023 there had been many requests for election attributes such as shirts, uniforms, flags, t-shirts, and political party banners. In fact, several political parties have also established cooperation with several local convections for campaign needs. Plus, they will need it in large quantities so that it can become a profit field for convection entrepreneurs.
Digital Marketing Business
Nowadays, everything is easier because it’s all digital, including political campaigns. Yes, Indonesians are increasingly accustomed to the internet, which makes campaigning in cyberspace more effective than having to gather large numbers of people in stadiums. Well, this condition can be a very promising business opportunity for digital marketing players. As the name implies, digital marketing is a marketing activity on the internet. In relation to the 2024 elections, internet marketing includes creating online content on various platforms ranging from Instagram, TikTok, YouTube, Twitter, to blogs.
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Although it sounds trivial, the fact is that online campaigns are said to greatly increase the awareness of potential voters so that they do not abstain from voting in the upcoming elections.
Event Organizer (EO) Business
It is undeniable that ahead of the 2024 General Election, the participants will conduct many campaigns in various regions. Well, you can take advantage of this opportunity by creating an event organizer business. Many politicians and political parties will need an EO when holding a campaign event, of course, with the intention that the organized event can run smoothly and easily. Later, the EO will be in charge of planning a system, so that it can hold a campaign method that is currently needed by the market, especially potential voters. The EO will also provide a number of concepts to the campaign schedule. In this way, political parties and politicians involved in it do not need to bother anymore. If the chosen EO is able to work professionally, the campaign will be held smoothly, safely and increase public awareness.
Catering Business
The last business idea that you can try ahead of the 2024 elections is a catering business. Yes, catering can be an option for those of you who like large-scale culinary businesses. This is because the more masses that will be gathered by each political party in their campaigns, the more the consumption needs will be. This is clearly a blessing if you offer catering. Food and beverage orders for political party sympathizers are predicted to be quite large, so professional catering business management is needed.
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How about KH Friend, it turns out that there are many promising business ideas that you can try ahead of the 2024 Election moment? Of course, if you are interested in choosing one of them, make sure to do it professionally to be attractive to potential customers. Try to build relationships on social media to get more attention from politicians and political parties. Then, market research for business feasibility and product/service quality is more guaranteed.
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Having a promising business idea is certainly a good thing to do. As with the current situation which is full of euphoria ahead of the election, you can make an opportunity to run one of the business ideas ahead of the 2024 Election as explained above. If you are determined to run it, don’t forget to immediately create your trademark. The existence of a brand will increase consumer confidence in the products you sell, compared to products without a brand. In addition to being owned, the brand must also be officially registered with the DJKI Kemenkumham. This trademark registration is done to avoid misuse as well as theft and plagiarism from competitors. To take care of it, you can leave it to Contract Law by visiting this page. Well, if your business is already growing, then there is nothing wrong with considering the establishment of a PT business entity. That way, your business will be better protected while getting the benefits and opportunities to further develop your business. Otherwise, it could be considered illegal because there is no clear license for the business being run. Of course you don’t want that to happen, right? Take it easy, Friend KH can also establish a PT easily and affordably, including the required legality documents such as NPWP and NIB by visiting this page. If you have further questions about business ideas and other legalities, you can also consult with us via the following link Ask KH or via Direct Message (DM) to Instagram @kontrakhukum.
